RedPoint Global and Virtual DBS Announce Strategic Alliance

New partnership offers cloud-based services to extend existing database management and direct marketing systems

Wellesley Hills, MA (October 10, 2012) — The launch of a new partnership between RedPoint Global Inc., and Virtual DBS, Inc. has created “the first fully-integrated datamart stack in the cloud, a system that truly handles and understands Big Data,” according to Brad Mitchell, CEO of Virtual DBS.

RedPoint Global, an industry leader in data management tools and customer messaging technology, has partnered with Virtual DBS to offer a powerful addition to client marketing and analytics organizations. RedPoint products will be offered inside V-DataSuite, Virtual DBS’s premiere cloud-based data environment. V-DataSuite empowers marketers with user-friendly, cloud-based tools for analytics, data hygiene, matching and appending, validation, monitoring, enhancement, storage and automated data integration. Now V-DataSuite users can access RedPoint’s Big Data management tools, reporting, spatial systems and RedPoint Interaction for customer dialogue and campaign management. Dale Renner, CEO of RedPoint Global, stated, “Virtual DBS brings years of data management operations and analytics to the cloud. Combining their industry knowledge, analytics and data assets with RedPoint’s unmatched technology has created a powerful system that will deliver impressive results for our clients. We are very excited to be working with Virtual DBS on several unique product offerings.”

“This is an exciting addition to our portfolio of products and services,” added Brad Mitchell, “RedPoint redefines world class ETL and database management tools, performing an average of 900% faster than competitors. Now we can combine the ease of RedPoint’s data manipulation tools with our demographic data enhancement and analytics. And when clients activate the RedPoint campaign management and customer dialogue component in V-DataSuite, they put data intelligence to work by delivering real-time, triggered, individualized customer dialogue along with cross-channel campaign management.”

Additional information on RedPoint Global and Virtual DBS:

RedPoint Global Inc. headquartered in Wellesley Hills, MA, provides the only fully integrated, all-in-one marketing platform that enables an always-on, bi-directional, real-time, cross channel dialogue with the customer. With multiple deployment options, ability to scale and rapid implementations, RedPoint is the most complete and technologically advanced marketing platform available. For more information on RedPoint, please visit or email

Virtual DBS, Inc. is a premiere data-driven marketing services company providing customer data integration (CDI), data acquisition and enhancement, and predictive analytics in a turnkey cloud-based environment called V-DataSuite. V-DataSuite is the only fully integrated cloud-based system that allows users to activate just the components they need. For more information on Virtual DBS, please visit or email


For additional information:

John Dodd
Executive Vice President
Virtual DBS

John Hall
VP Worldwide Sales
RedPoint Global Inc.


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