Database Marketing Companies

Aberdeen Group Teams Up with 5 New Technology Partners to Provide Competitive Edge

Leading B2B technology companies ALC, Accutrend, DataStream, IMG, LakeB2B and VirtualDBS join the growing list of partners

Boston, MAAberdeen Group, the market leader for technology industry data, predictive analytics, and premium content, has announced an expanded partnership program aimed at providing world-renowned technology data, leads, analytics, and content for the B2B technology industry. ALC, Accutrend, DataStream, IMG, LakeB2B and Virtual DBS join existing partners such as Dun & Bradstreet and World Data Systems to take the next step in the content marketing and data technology evolution.

The objective of the partnership program is to provide top technology businesses with the opportunity to build new products, drive more leads and arm their sales team through premium content and a definitive technology data set. Aberdeen Group’s partnership models come in a variety of shapes and sizes and include referral programs, online registrations for revenue share, co-selling, licensing data for products and integrated solutions.

“Our data is vetted and our content converts for a winning combination – just ask our new partners.” said Andrew Connelly, Aberdeen Group’s Vice President of Business Development. “The Aberdeen Group Partner Program is designed to increase business’s ability to sell their own solutions, increase their margins and drive more leads for their clients. Our unique content and data solution is like nothing else in the B2B technology space and will be an immediate differentiator for our partners.”

“Technology companies today need unique data that fits their needs,” said Brad Mitchell, CEO of VirtualDBS, an Aberdeen Group partner. “Aberdeen’s data set delivers critical information such as number of computers, servers, storage terabytes, IT employees, IT budgets, behavioral insights, and much more. This data along with qualified, budgeted IT leads and content marketing services, helps our sales team win more deals.”

To learn more about Aberdeen Group’s Partner Program, current partners, available solutions and more, click here.

About Virtual DBS, Inc.
Virtual DBS, Inc. offers database marketing products and services that empower corporate decision makers to gain strategic, data-driven business insights to grow their business. Virtual DBS provides best-in-class tools and services including on-demand database technology, predictive analytics and data, both locally and in the cloud.

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